This Fast-Casual Burger Chain Is Opening Dozens of New Locations

A popular fast-casual burger company is betting on the bigger-is-better rule. That means bigger burgers, buns, bacon, and real estate.

Given inflation and supply chain challenges, going from 240 to 260 units this year, with 20 more in 2023 and 30

more in 2024, will be difficult, but this chain feels customers want more of everything.

Smashburger, which serves certified Angus beef burgers that are smashed on the grill to seal in juices and flavor, announced in late

August a deal to open 15 new stores in and around Tampa, Fla., with franchisee Jiandong "Peter" Xu of TLC Gourmet Food International. The

company has two Smashburgers in Tampa and five in Philadelphia, according to Nation's Restaurant News. QSR Magazine reports he will open three Smashburgers in Pennsylvania.

"It's an exciting concept that has elevated fast-casual dining with the highest-quality food served in a fun, engaging atmosphere," Xu said in a

release. "I love being part of the Smashburger brand, and I can't wait to get started bringing more of it to the Tampa area."

Smashburger has risen in every way since 2019 when Carl Bachmann became president. Smashburger opened

more outlets and increased burger size, and it used a regional hub-and-spoke model to improve supply chain and operations.

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